Farm → Food Do this
For each main enterprise, map inputs → suppliers → service providers → stakeholders. This traces how your farm's produce becomes food, and who adds value along the way.
Example chains
- Wheat: Seed to Farm to Merchant to Mill to Bakery to Supermarket to Consumer
- Beef: Feed to Farm to Abattoir to Processor to Retailer to Consumer
Inputs Map this
Identify the inputs each enterprise depends on — for example seed, feed, fertiliser and fuel — and where they come from.
Suppliers Map this
Who supplies you? (seed, feed, fuel merchants and other input suppliers)
Services Map this
Who services you? (contractors, vets, agronomists and finance providers)
Customers Map this
Who do you sell to? (merchants, processors, markets and end consumers)
Stakeholders Map this
Who regulates you? (assurance schemes, government bodies, industry organisations)
What is a stakeholder? An individual or group with an interest in the business who may affect, or be affected by, farm activities.
- Internal stakeholders: Owners, managers and employees
- External stakeholders: Customers, suppliers, banks, government, communities and trade organisations
Quick stakeholder map prompt: Customers, Suppliers, Your Farm, Community, Banks, Government, Advisors.